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BACKGROUND
With the setting up of Tourism
Studies at the Universidad Autónoma de Madrid in
1998, many researchers, lecturers and professors
reoriented their research work towards this field of
study. Over these years, then, a wide group of
researchers has collaborated in articles, books and
presentations, the main aim of which has been the
application to the field of tourism of these
multidisciplinary approaches.
AIMS AND OBJECTIVES
By establishing this Research
Group, formally recognised by the Universidad
Autónoma de Madrid, we attempt to create a breeding
ground which fosters multidisciplinary research
focused on the study of the present challenges faced
by business schools in the tourism sector. The
heterogeneity of companies and institutions in this
sector – i.e. hotels and a wide range of lodges,
restaurants and catering companies, retail and
wholesale travel agents, central booking offices,
land/sea/air carriers, leisure centres, amusement
and theme parks, event companies, adventure sports
companies, planning & promotion organisations,
consulting companies, etc.-requires the cooperation
of researchers who combine their synergy to create
approaches which enhance the current level of
knowledge about the sector and to give answers to
the risks which threaten the efficiency and survival
of these companies and institutions.
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